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Is the Google Toolbar a Trojan Horse for Ad Targetting? (Ballmer Plays The Privacy Card).

“Is Google getting ready to serve up display ads to people based on their Web surfing habits (as opposed to their Web searching habits)? Ever since the DoubelClick acquisition closed, industry watchers have been waiting to see how Google would dip its toes into behavioral ad targeting. One rumor going around is that [...]”
via TechCrunch

This entry was posted on Monday, June 16th, 2008 at 7:49 pm and is filed under TechCrunch. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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«
»

Is the Google Toolbar a Trojan Horse for Ad Targetting? (Ballmer Plays The Privacy Card).

“Is Google getting ready to serve up display ads to people based on their Web surfing habits (as opposed to their Web searching habits)? Ever since the DoubelClick acquisition closed, industry watchers have been waiting to see how Google would dip its toes into behavioral ad targeting. One rumor going around is that [...]”
via TechCrunch

This entry was posted on Monday, June 16th, 2008 at 7:49 pm and is filed under TechCrunch. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Leave a Reply