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“People really want to believe effort is a myth, at least if we consider what we consume in the media: politicians and beauty queens who get by on a smile and a wink lottery winners who turn a lifetime of…”
via Seth’s Blog

“Here’s the #1 most overlooked secret of marketing, of growing your organization, of building trust and creating for the long haul. Actually, it has two parts: Show up on time. It doesn’t cost anything to keep your promises when it…”
via Seth’s Blog

“You really don’t understand a concept until you know what it’s made of. The taxonomy of marketing (filled with a bazillion tactics) is murky at best. The tactics are so numerous, expensive and sometimes emotional that we easily focus on…”
via Seth’s Blog

“When you launch a new product or service, you have a choice. It’s tempting to go for the bestseller list, to create a mass market hit. This is the box labeled 1 on the tail above. Everyone wants to be…”
via Seth’s Blog

“Might be of interest to investors, readers, writers, designers, marketers, etc. Or not… Two months ago, I got a Kindle. It’s a fascinating device, unlike almost any other launched by a significant tech company. Here’s why: 1. It’s for women…”
via Seth’s Blog

“You, a type designer? Of course you are. You are if you make presentations in PowerPoint or Keynote, or if you have a resume, or create signs or brochures or ebooks or even a blog. And sadly, it seems that…”
via Seth’s Blog

“I like reading magic books. I don’t do magic. Not often (and not well). But reading the books is fun. It’s a vicarious thing, imagining how a trick might work, visualizing the effect and then smiling at how the technique…”
via Seth’s Blog

“Owen Wilson starred in a really bad movie that came out a few months ago. Most notable: he didn’t go out to shill for it. No Colbert, no Daily Show, no Larry King. Perhaps he’s nursing a bad cold, but…”
via Seth’s Blog

“Are you better at what you do than you were a month or two ago? A lot better? How did you get better? What did you read or try? Did you fail at something and learn from it? Does that…”
via Seth’s Blog

“You probably get feedback from customers. Sometimes you even get letters. Occasionally (unfortunately), it’s negative. Two weeks ago, I left my car at (an expensive) parking garage in midtown New York. When I got back four hours later, I discovered…”
via Seth’s Blog